Wire order events
Listen for checkout, payment, fulfillment, and support events from your commerce stack.
Commerce workflows
E-commerce Engagement & Sales
Keep shoppers informed with order confirmations, shipping updates, cart recovery, and post-purchase support flows that reduce churn and increase trust.
At a glance
High-signalcommerce messages customers open
Online stores and fulfillment teamsBest fit
- Send transactional updates from checkout through delivery.
- Recover abandoned carts and nudge repeat purchases with contextual outreach.
- Reduce support volume by answering the “where is my order?” question proactively.
Workflow
How the use case works in practice.
Each step maps cleanly to a WazzAPI integration pattern — send, receive, route, and measure.
Automate journey messaging
Trigger confirmations, reminders, and delivery notices at each stage of the funnel.
Improve retention
Use follow-up conversations to recover carts, answer questions, and prompt repeat purchases.
Ideal for
Teams and workflows that benefit most.
Use this as a starting point, then tailor the implementation to your stack and operators.
Ideal for
Order updates
Combine WazzAPI’s API, webhook events, and operational tooling to make this workflow production ready.
Ideal for
Shipping notifications
Combine WazzAPI’s API, webhook events, and operational tooling to make this workflow production ready.
Ideal for
Cart recovery
Combine WazzAPI’s API, webhook events, and operational tooling to make this workflow production ready.
Ideal for
Post-purchase support
Combine WazzAPI’s API, webhook events, and operational tooling to make this workflow production ready.
Related
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These nearby workflows are often implemented by the same teams.
Support teams
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Put AI assistants on WhatsApp with a reliable messaging layer, webhook events, and clean escalation back to people.
Read use caseReady to put this use case into production?
Use WazzAPI to wire the messaging layer quickly, then plug it into your internal systems and workflows.