Capture message events
Subscribe to send, delivery, read, and inbound activity events via webhooks.
Data and reporting
Advanced Analytics Integration
Push delivery, read, and engagement signals into your internal dashboards, CRM, warehouse, or BI layer so teams can see what WhatsApp is actually doing.
Proof point
Livedelivery and read signals
Data teams and revenue opsBest fit
- Stream webhook events into your CRM, warehouse, or support tooling.
- Measure campaign, notification, and support performance with your own models.
- Combine WhatsApp events with product, billing, and customer data for better decisions.
How it works
A repeatable WhatsApp workflow for advanced analytics integration.
Use WazzAPI as the messaging layer, then plug the events and outcomes into the rest of your stack.
Map data to your stack
Sync events into the systems your operators and analysts already use every day.
Build better reporting
Track outcomes by campaign, workflow, device, or customer segment in one place.
Best fit
Ideal for teams who need higher-signal customer conversations.
These teams tend to get the most value from the workflow.
Ideal for
BI dashboards
Pair WazzAPI with your existing systems and deliver the workflow through a channel customers already pay attention to.
Ideal for
CRM sync
Pair WazzAPI with your existing systems and deliver the workflow through a channel customers already pay attention to.
Ideal for
Campaign reporting
Pair WazzAPI with your existing systems and deliver the workflow through a channel customers already pay attention to.
Ideal for
Operational reporting
Pair WazzAPI with your existing systems and deliver the workflow through a channel customers already pay attention to.
Related use cases
Explore adjacent workflows.
Many teams combine these flows as their operations become more mature.
Support teams
Customer Support Automation
Turn WhatsApp into a responsive support channel with routing, automations, and escalation paths that reduce ticket backlog.
Explore workflowOperational updates
Real-time Business Alerts
Use WhatsApp for high-priority operational alerts when speed and visibility matter more than inbox placement.
Explore workflowAI workflows
AI-Powered Virtual Assistants
Put AI assistants on WhatsApp with a reliable messaging layer, webhook events, and clean escalation back to people.
Explore workflowWant to launch this workflow on WhatsApp?
Use WazzAPI’s API, SDKs, and campaign tooling to move from idea to production faster.